Florida Market Cools in 2025, Rebound Emerging

​ ORLANDO, Fla – Florida’s housing market slowed through much of 2025 as high mortgage rates and affordability pressures weighed on buyer demand, but early signs suggest activity is beginning to rebound as rates ease, according to Florida Realtors’ review of international sales and economic conditions. While Florida’s market reflects local challenges — from insurance […]

Seasonal Advantages Buyers May Miss

​ NEW YORK — Does it matter what time of year you go house hunting? Seasonality tends to affect factors such as inventory, the number of homes for sale and purchase price. Market conditions, such as job growth, mortgage rates and tax incentives, also influence the best time to search for a new house. The […]

Practical Ways Brokerages Are Using AI

​ News & Media NEW YORK — Artificial intelligence (AI) adoption is increasingly focused on reducing friction rather than replacing people, as brokerages look for ways to improve consistency, protect their brand and free up staff time for higher-value work. Brokerages that have seen early success tend to apply AI to practical internal systems, including […]

Homestead Filing Can Reduce Property Taxes

​ TALLAHASSEE, Fla. — Property owners who qualify for Florida’s homestead exemption may be able to reduce their property tax bill by hundreds of dollars each year, according to the Citrus County Property Appraiser’s Office. The deadline to apply for the 2026 tax year is March 2, 2026. Homestead exemption can save eligible homeowners approximately […]

Why Emojis Can Hurt Marketing If Misused

​ NEW YORK – What was that cloud puff emoji in the advertisement supposed to mean? And the upside-down smiling face? The nail polish? Although the intent of an emoji may be completely clear to the sender, it can often leave recipients baffled, said a Fairfield marketing professor. That ambiguity could prove problematic for marketers, […]

IRS May Temporarily Freeze Some Tax Refunds

​ WASHINGTON – Tax season is in full swing, and with the chance at “very large” refunds, you may feel inclined to file as quickly as possible. A small mistake, however, may slow down how quickly that refund comes to you. Receiving a tax refund via direct deposit has long been the fastest, most-advised payout […]

Florida, U.S. Credit Scores Continue to Edge Lower

​ News & Media NEW YORK – Credit scores declined in every U.S. state over the past year, a shift that could have real consequences for homeowners and buyers planning ahead. According to a WalletHub analysis, average credit scores fell nationwide between the third quarter of 2024 and the third quarter of 2025, with the […]

RE Q&A: When Is Water Damage a Liability?

​ Question: In the apartment I rent, I recently noticed a damp spot on the wall near the ceiling. It was a little discolored. I mentioned it to my landlord, who thanked me but did nothing. The spot is now larger and changing color. I’m concerned about mold, and my landlord doesn’t seem to be […]

Using AI Without Losing the Human Touch

​ News & Media NEW YORK – Artificial intelligence (AI) is already woven into many of the tools real estate agents use daily, from CRMs and email platforms to marketing and transaction software, making it less of a novelty and more of a quiet efficiency layer. Today, agents are finding the most value when AI […]

Lawmakers Signal Pause on Insurance Changes

​ TALLAHASSEE, Fla. –- Don’t expect major property insurance legislation this session as relief from past reforms is still coming, according to Senate President Ben Albritton. “I mean, quite frankly, you know, I wouldn’t expect any kind of major property insurance changes this year,” Albritton told reporters after a brief floor session on Wednesday. Albritton […]

Simple Decluttering Moves That Improve Showings

​ NEW YORK – The dawn of a new year is often characterized as a chance to wipe the slate clean and start anew. The tradition of making New Year’s resolutions reinforces that characterization, as many people resolve to turn over a new leaf and commit to a year of self-improvement on January 1. While […]

Taking Back Control of Your Time

​ News & Media NEW YORK – In real estate, feeling worn down often happens slowly, when customer demands, constant communication and market pressure start running the day instead of intentional choices. “Regaining control in real estate isn’t about doing less. It’s about deciding more. Deciding how you work. Deciding where your energy goes. Deciding […]