Handling the Pricing Objections That Stop Sellers

​ NEW YORK — Despite the slowing market and ongoing economic uncertainty, your seller wants one thing: the highest possible sales price from their real estate. Today, more than ever, sellers may need more guidance on pricing. The most common pricing objections from sellers tend to center on what nearby homes are listed for, what […]

Insurance Commissioner: Market Climbing Back

​ TALLAHASSEE, Fla. — Some tweaks are still needed from insurance-related reforms of the past couple of years, Insurance Commissioner Mike Yaworsky said this week, but the overall home and auto markets have stabilized. As the Office of Insurance Regulation opened a two-day summit Wednesday at Florida State University’s Turnbull Conference Center, Yaworsky gave a […]

Mortgage Rates Dip for Second Week

​ News & Media By Alex Veiga WASHINGTON — The average long-term U.S. mortgage rate declined again this week, easing borrowing costs for prospective homebuyers during what is typically the housing market’s busiest time of the year. The benchmark 30-year fixed rate mortgage rate dropped to 6.3% from 6.37% last week, mortgage buyer Freddie Mac […]

Establishing a Home Renovation Budget

​ NEW YORK – Homeowners know that the next home renovation project is always right around the corner. And that means finding ways to finance such undertakings. When planning for renovations, the average homeowner underestimates their project cost by approximately 22%, according to the 2026 Remodeling Impact Report. Establishing a pre-project budget can help avoid […]

Boosting Curb Appeal Before Summer Heat

​ MIAMI, Fla. – The difference between a yard that thrives in July and one that struggles by mid-June often comes down to what happens right now. Before temperatures spike, a handful of targeted tasks can set your outdoor space up to handle heat, drought and everything summer throws at it. Here are seven moves […]

Builders Grow Cautious as Costs Climb

​ News & Media By Amy Connolly WASHINGTON – Builder sentiment fell sharply in April, but conditions in the South, including Florida, held steady even as higher interest rates, rising material costs and broader economic uncertainty slowed momentum. The National Association of Home Builders/Wells Fargo Housing Market Index dropped four points to 34, its lowest […]

Equity-Rich Baby Boomers Driving Housing Market

​ CHICAGO – Adults ages 61 to 79 continue to dominate the housing market, making up the largest group of home buyers and sellers, according to the National Association of Realtors®’ newly released 2026 Home Buyers and Sellers Generational Trends report. One thing they all have in common: trusting a real estate professional throughout their […]

The Basics of Buying a Home Today

​ NEW YORK — Buying a home is one of the most significant financial commitments a person can make. Individuals may wonder when is the right time to jump into the real estate market. The answer may boil down to affordability. The housing market is continually evolving. Buying a home now is a little bit […]

Parents Helping Bridge Housing Gap

​ COLUMBIA, Mo. — The Bank of Mom & Dad is playing an increasingly powerful role in the next generation’s path to homeownership. About 6 in 10 parents (59%) have provided or plan to provide financial assistance to help their child buy a home, according to a new survey released today by the VA lender […]

U.S. Housing Shortage Shapes Policy Push

​ WASHINGTON — White House economists estimate the United States has a shortage of 10 million houses, according to a new report out Monday – and say regulatory cuts could lead to more construction to stabilize prices, increase homeownership and fuel faster economic growth. In March, President Donald Trump signed two executive orders directing federal […]

All the Single Ladies? They’re Homeowners

​ News & Media NEW YORK — Single women continue to outpace single men in homeownership, even though they typically earn less and spend a larger share of their income on housing. New data from the National Association of Realtors® (NAR) found that more than 20 million single women own homes, compared with about 14 […]

Spanish Contract Translations Released

​ News & Media ORLANDO, Fla. — Florida Realtors® released new Spanish-language versions of two key real estate contracts, providing a reference tool for Spanish-speaking users. The Florida Realtors/Florida Bar and ASIS contract translations are offered in PDF format and are being made available for reference. State law requires contracts to be in English, so […]